Articles by Apex Infotech India

LinkedIn Marketing SMM

LinkedIn marketing | Grow your business

We are living in a digital space – a space where millions of people are using social media daily. For instance marketers are using social media to interact with customers through their brands. Most influential brands TCS, Wipro, HCL, Flipkart, Amazon, Oyo, and many others are expanding their reach and business on LinkedIn. Did you know 61 million LinkedIn users are senior level influencer’s and 40 million are in decision-making positions? 92% of B2B marketers include LinkedIn in their digital marketing mix. This figure itself is enough to tell the popularity of LinkedIn for digital marketing. If you’re not using…

hypertention image Days and Events

This World Hypertension Day – All Myths and Facts of Blood Pressure

This World Hypertension Day: “Slay the Common Myths & Literally Know Your Number!” This World Hypertension Day: “Slay the Common Myths & Literally Know Your Number!” You might’ve found the word “Hypertension” quite fancy but do you know it actually stands for High Blood Pressure? Yes, you read it right! Almost every third of U.S. adults have high blood pressure and in India, it has gone beyond count — perhaps you’ve seen someone in your family too. The threat of Hypertension had such a high frequency that many international non-profit organizations came forward to spread its awareness. One such foundation…

Increase your B2B sales - Apex Infotech India Pvt. Ltd. Sales and Lead generation

Sales | win your B2B sales race with these tips

The word Sales for many people seems to be frustrating. While it may be true, but you cannot escape the fact that sales mean business. In other words, If you are looking to do a business you probably mean you are interested in selling. This article is all about how you could increase your B2B sales conversions and win more sales for your business. So, let me walk you through the same.   What makes Jeff benzos the world’s richest person? “Sales” Amazon’s revenue – US$ 232.887 billion (2018) (Source Wikipedia) Yes, so easy Make those figures and now you…

Digital Marketing Agency Apex Infotech India Pvt. Ltd Digital Marketing

Why do Digital Marketing for Business?

India’s vast population and a huge market always act like a magnet for all investors and businessmen. Larger the audience better the sales possible. So what with digital marketing? Now, with digital marketing, the expansion of business has become globally possible. Leading brands use digital marketing strategy. Things are now happening online; hence to keep an online brand value is important for the company to sustain. Digital Marketing Services in India India is now Digital India. All services are now emerging on the online platform to make an easier lifestyle. Consumers to have adopted the digital approach in order to get…

Instagram Digital Marketing

6 simple steps | Optimize your business on Instagram

If you look at the Internet consumption statistics in India, you would see that Instagram is the high-end contributing factor because, Instagram as a platform provides it all, be it a consumer or a brand. Instagram for business is probably the hottest trend in social media in 2019. The kind of wave Instagram has brought to the online community is remarkable. Indian audience has been positively receptive with the application and the type of entertainment it provides. The idea of talking through the pictures is appreciative and the platform is certainly, an excellent choice to reach out to the audience as…

How to monetize your blog Digital Marketing

Blogging | 8 ways to make money out of your blogs

If you populate marketing professionals across the globe, There are chances that 50% of them say content marketing strategy tops the table for them. Blog writing or blogging covers the majority of the content marketing plan. Content that has value for users is always admired and the source is probably visited a lot more times. So why not make them a foundation for generating income This blog post is all about 8 simple ways in which bloggers make money out of their blogs. So, let’s get straight into the funnel 1. Become an expert consultant Creating blogs or informative sources…

Extensions used while running Ads Digital Marketing

With Google Ads extension increase your Ad campaigns conversions

Hello everyone! We are back at it, In this blog, we have explained how ad extensions would help you optimize your online ad campaigns and also we made sure that everyone has a grasp of the term Ad extensions. So, let’s get started. First of all, how many of you use ad extensions? My guess is, If you already know how an ad is set up and how campaigns are run for maximum ROI (Return on Investment) you already know what an ad extensions is. But, if you are a beginner this article would help you a lot. So just…

Trends for Social Media in 2019 Digital Marketing

Social Media Trends to be observed for 2019.

In this blog post, We have specified six important trends that are to be observed before implementing your social media strategy as social media engagements and organic reaches tends to get lower and lower every day and an era of paid ads are on the horizon. But with the advent of technology, these trends would have a significant repercussion that’s for sure It’s being said by Heraclitus- “the only constant in life changes”. And, this statement suits well to the ever-changing social media trends! Just when you’re struggling to take over one social media platform, right then, another one pops…

Lead generation and Demand generation Digital Marketing

Demand Generation and Lead Generation in a parallel

Are you running a business? Or let me globalize, If you are an entrepreneur you very well know what I am trying to plug into – “Demand and Lead” In Economics verbiage demand will be simply “The want or desire to procure goods and services” When we crave for something, we definitely tend to search for it, or may even buy it. Which is the best out of two situations? Let’s not make a choice so early In this article, I have explained what is Lead generation and Demand generation and what makes them more of a coincidence and not…

Google Ads Digital Marketing

Benefits of running Google Ads or PPC Campaigns for your Business

If you are new to online advertising and hesitant about investing in Google Ads, you will find this article valuable. No matter how confusing or scary Ads look like, it is the best way to get instant and transparent results. It is definitely worth your investment. Below mentioned are the benefits of Google Ads – If you are a business in India for best results, hire Google Ads Agency in India and enjoy the benefits. It is faster than SEO: An organized strategy for Google Ads gives faster results than SEO in terms of generating traffic. It helps you focus…